#FEATURE

FDMTL, the Japanese brand that reinterpreted Indigo and introduced it to the world
Have you heard of the Japanese brand FDMTL? This denim and indigo-focused brand was established in 2005, and their store is quietly located in a residential area of Ebisu, Tokyo, but their products can be also found in multiple-label stores all over the world. It's not surprising that even some people in Japan do not know about the brand as approximately 80% of FDMTL's sales are overseas. However, the brand has a proven fact that they're stocked at some of the world's leading boutiques. HONEYEE.COM caught up with FDMTL's designer, Gaku Tsuyoshi, to find out how the brand has grown to become such an established brand.
2022.08.01
Multifaceted creator, Takayuki Minami Part 2
In the first part, we asked about Takayuki Minami's core businesses - Graphpaper, FreshService and alpha PR. In the second part, we will focus on his "other" work and the background of how his unique aesthetic sense was born.
2022.06.16
Multifaceted creator, Takayuki Minami Part 1
He is a truly multifaceted person. He is the director of popular Tokyo-based brands and shops Graphpaper and FreshService, and also runs alpha PR, which has several fashion brands as clients, and works on producing for large shopping complexes. He has a rich experience in directing and interior designing not only for his own brands, but also for other brands, and also is a buyer who uses his discerning eye to find a wide range of things from across Japan and overseas. He is also actively working as a curator, promoting the artists he discovers through Gallery Hakushi. Find out about the creator, Takayuki Minami. HONEYEE.COM takes a close look at this multifaceted profile from six different aspects. The interview took place in the “Kissa Danwashitsu (Japanese coffee shop)" that Minami created within the alpha.co.ltd office.
2022.06.15
"I want to sell music like selling clothes."
Our HF, Hiroshi Fujiwara, has teamed up with music producer team ALLe to launch a new music NFT platform ABCRECORDS, releasing 50 of his own songs on Friday 27 May 2022. The catchy name ABCRECORDS’ "ABC" stands for Authorised Bootleg Community. The name is very HF-like, playful and implicit. This interview was expected to be a story about Hiroshi Fujiwara, who has not hesitated to enter the NFT market, which is booming in recent years, but when we found out through this interview that he is working on this project while calmly keeping an eye on this NFT frenzy. HONEYEE.COM caught up with HF to learn more about the NFT and its relationship with music copyright.
2022.06.02
WHIZLIMITED Hiroaki Shitano × FACETASM Hiromichi Ochiai
WHIZLIMITED, by Hiroaki Shitano, started its collection in Harajuku in 2000, and a large-format book documenting the brand's 20 years has been published this spring by the prestigious American publishing house Rizzoli. The brand FACETASM, which has made a name for itself overseas, was started by Hiromichi Ochiai in 2007 and has now been established for 15 years. Born and raised in Tokyo, the two designers - Shitano, born in 1976, and Ochiai, born in 1977 - are actually close friends in their personal lives. They come from slightly different fields - street and high fashion - but both have their roots in Harajuku. Here, we've asked the two designers about their creations and 20 years in Harajuku.
2022.05.13
“Photographs come back to life again” A talk with Daido Moriyama × Nobuhiko Kitamura (Hysteric Glamour) Part 2
A reissue of Hysteric Glamour’s photobook "Hysteric No.4 Daido Moriyama” in 1993 has been co-published in a limited number of copies by Gallery COMMON and Akio Nagasawa Publishing in Harajuku, Tokyo. The photo exhibition entitled "DAIDO HYSTERIC” also started at the gallery on 29 April. The photo book known as "Ao (Blue) Daido” published in 1993, was made just 300 copies at the time, but soon after its release it received a huge response and is now a legend title even on the second-hand book market. Twenty-nine years after its release, Satoru Arai, a young gallerist who was strongly influenced by the book, put great effort into reissuing 900 copies of the book and presenting a photo exhibition. "Ao Daido" is recognised as an important in the history of art and fashion as well as photography and fashion in Japan, but also as a key work to talk about the internationally popular photographer Daido Moriyama himself. In conjunction with the launch of this reissue edition and the photo exhibition, Daido Moriyama and Nobuhiko Kitamura had their first conversation in many years. We present this HONEYEE.COM exclusive interview in two parts, Part 1 and Part 2.
2022.05.11
"Photographs come back to life again" A talk with Daido Moriyama × Nobuhiko Kitamura (Hysteric Glamour) Part 1
A reissue of Hysteric Glamour’s photobook "Hysteric No.4 Daido Moriyama” in 1993 has been co-published in a limited number of copies by Gallery COMMON and Akio Nagasawa Publishing in Harajuku, Tokyo. The photo exhibition entitled "DAIDO HYSTERIC” also started at the gallery on 29 April. The photo book known as "Ao (Blue) Daido” published in 1993, was made just 300 copies at the time, but soon after its release it received a huge response and is now a legend title even on the second-hand book market. Twenty-nine years after its release, Satoru Arai, a young gallerist who was strongly influenced by the book, put great effort into reissuing 900 copies of the book and presenting a photo exhibition. "Ao Daido" is recognised as an important in the history of art and fashion as well as photography and fashion in Japan, but also as a key work to talk about the internationally popular photographer Daido Moriyama himself. In conjunction with the launch of this reissue edition and the photo exhibition, Daido Moriyama and Nobuhiko Kitamura had their first conversation in many years. We present this HONEYEE.COM exclusive interview in two parts, Part 1 and Part 2.
2022.05.10
meanswhile Naohiro Fujisaki
Every time I see the clothes of the brand meanswhile, I often have to think 'How does he come up with a design like this?’. Each item is authentic but never ordinary. There is always something functional and witty about their items. Although they sometimes offer designs that have never been seen before, the brand concept is that "as long as it is everyday wear, clothes are tools, not costumes". HONEYEE.COM caught up with the meanswhile's designer, Naohiro Fujisaki, to find out more about his intentions.
2022.04.08
THE NORTH FACE: 5 things you should know about "Velocity Knit”
THE NORTH FACE products, originally developed for professional climbing and outdoor activities, have been adopted as urban wear from its function and design perspectives, but there is always the brand's unique design philosophy - "function determines design".
2022.04.02
F/CE.® Satoshi Yamane
Fashion has always been attracted by the functionality of outdoor wear while outdoor brands have always been drawn to the design of fashion. F/CE.® is a Japanese brand that uses the initial "F" for fashion and function in its brand name and pursues the possibilities of both sides. For this interview, we caught up with F/CE.®'s designer, Satoshi Yamane, who founded the brand in 2010 and has since gained a strong following overseas.
2022.03.07
Maison MIHARA YASUHIRO Autumn / /Winter 2022 Runway Show "The Aesthetics of Off-the-wall"
In January 2022, Maison MIHARA YASUHIRO held A/W 2022 runway show in Asakusa, Tokyo at the Sushiya-dori shopping arcade. This was the brand's first physical show since the Covid pandemic, and also the first time in a long time that returned to the city of Tokyo where its the home of the brand. We caught up with the backstage to cover the show, which made a real buzz on social media.
2022.02.07
Blanc YM Designer - Yutaro Miyauchi
Tokyo-based brands have become more minimalist and less symbolic in recent years. Even if you don't instantly recognise the brand, those who know the silhouette, the materials and the detail work can nod their heads in agreement, and the answer often lies only in the satisfaction of the wearer. Perhaps, fashion has become more personal than it used to be, and this is the reality for Tokyo's clothes lovers today.
2022.01.14
Conversation with Kosuke Kawamura and Satoru Arai (Gallery COMMON)
“TRY SOMETHING BETTER", a solo exhibition of work by Japanese artist Kosuke Kawamura, known for his collage and shredding style, is being held to celebrate Gallery COMMON's reopening in a new location in Harajuku. HONEYEE.COM caught up with Kosuke Kawamura and Satoru Arai, the gallerist at COMMON, to find out more about the exhibition. We asked them about Kawamura's underground background and their relationship as an artist and gallerist who aims to make Harajuku a center of art culture.
2022.01.06
Children of the discordance
Luxury born from street culture The life of a late-arriving genius
2021.12.29
Maison MIHARA YASUHIRO
The iconic Maison MIHARA YASUHIRO's sneakers are now attracting attention. With a seemingly randomly deformed sole and an upper that follows the design of an authentic sneaker, these shoes look normal but are anything but normal, giving off a somewhat unbalanced appeal that is slowly gaining more and more fans. HONEYEE.COM conducted a long interview with the designer, Yasuhiro Mihara. We asked him about the background behind the creation of those shoes and where he stands at the moment as a shoe designer and fashion designer.
2021.11.24
What's NANZUKA UNDERGROUND?
An interview with Shinji Nanzuka, a gallerist of NANZUKA that has been garnering worldwide attention. "Japanese fashion was more interesting than art.” And now?
2021.11.24
N.HOOLYWOOD COMPILE
2021.03.16
HAJIME SORAYAMA
Hajime Sorayama’s erotic artwork continues to stir controversy today, and as can be seen in his masterpiece “Sexy Robot” which has influenced artists around the world, his highly detailed “superrealistic” airbrush art is the epitome of sensual beauty. An upcoming duo exhibition will be featuring Sorayama’s work which focuses on “sex” and “life,” coupled with artwork from H.R. Giger, who is known for his creature designs for the film Alien. In this interview we delve into Sorayama’s creative approach, his thoughts on his polar opposite counterpart, Giger, who focuses on the theme of death, and the airbrush which is a common thread in their work, as well as his explanations of his new work which is being shown in this exhibition.
2021.01.09